Ink Bad Company
Illustration & graphic stuff for promiscous minds
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Under Armour Limited Edition

We developed for Under Armour three visuals, inspired by the old-school fireworks packaging. The sports apparel company wanted to celebrate the 4th of July with the release of a Flag Limited Edition of American football cleats and gloves.

 

Explosions, sparks, bursts, lightning bolts, m-80’s,... Happy Fourth of July!

Under Armour celebrates the 4th of July by firing a Limited Edition American Flag inspired football cleats and gloves. We were asked to create three visuals, based in the old-school fireworks packaging, where these cleats can live.

Client: Under Armour.
Project Manager: Taylor Boyd.
Art director: Kirk Roush.
Illustration and design: Ink Bad Company.